To take this picture we were inspired by „Baltic Abyss” beer from Solipiwko Brewery. The label, designed by Flov Studio, refers to marine legends about treasures submerged at the bottom of the sea, guarded by demons and ghosts.
To capture the image we used the technique of underwater Ink photography and CGI. The bottle had mounted elements imitating the shape of the squid’s tentacles, because we wanted the ink to physically react and shape itself in the right way. The tentacle elements have been replaced by 3D models in post-production.
Photography & Post-production – Łukasz Mazurkiewicz
Concept & 3D – Adam Mazurkiewicz
Ink Stylization – Justyna Kropelnicka